- (Mar. 9, 2022) -

More Commission and More Flexibility with New Cruise, Flights and Peace of Mind Packages Exclusively Available Through Travel Agency Partners

Ama means love, and AmaWaterways is celebrating the start of its 2022 sailing season through Europe with the launch of an all-new ‘More to Love’ sale, available on select 2022 European river cruises. The luxury river cruise line is now offering a truly worry-free comprehensive package with a 7-night river cruise in a French balcony stateroom, round-trip flights, transfers, and Travel Waiver Plus all included with a starting price of £3,299* per person. To ensure maximum flexibility, there is also a cruise only option available for clients that may have their own flights or land arrangements, with prices from £2,999* per person. The ‘More to Love’ sale is available for new FIT reservations, made by 30 April 2022, on over 60 cruises departing between March and the end of December 2022 and is being promoted only through travel agent partners.

“We wanted to celebrate the start of the 2022 season with a promotion which taps into the demand we have been experiencing for higher category staterooms” said Jamie Loizou, managing director UK. “We have created fly-cruise packages in our Balcony Staterooms only bookable through our valued travel agent partners. The promotion includes our Travel Waiver Plus protection which gives added peace of mind to the client, and we are paying our attractive river cruise commission on the whole package”

Once on board, guests will enjoy a choice of up to 23 enriching small-group excursions, fine dining, complimentary wine and beer with lunch and dinner, a Sip & Sail cocktail hour every evening, daily wellness activities and many more outstanding experiences for which the river cruise line is known. AmaWaterways’ small ship river cruises are the premier way for travellers to enjoy the fascinating history, art and culture, and stunning landscapes along Europe’s most iconic rivers.

The More to Love Sale is also combinable with AmaWaterways’ popular Sell Five, Sail Free incentive programme. Travel agents who make five new FIT bookings on any 2022 sailing before 31 December 2022 can receive a free seven-night cruise*, valid on 2022 or 2023 departures, while those who double the five FIT bookings will earn a free cruise on the extraordinary AmaMagna.

*Terms and Conditions apply. For full details, or to book an AmaWaterways river cruise for a client, visit the Travel Agent Portal on or call 0800 520 2250.

Follow AmaWaterways on Facebook at, and Twitter and YouTube at

About AmaWaterways

Family-owned and operated for more than 19 years, AmaWaterways offers unparalleled river cruise experiences with 26 custom-designed ships sailing Europe’s Danube, Douro, Rhine, Moselle, Main, Rhône, Saône, Seine, Garonne and Dordogne Rivers, and Dutch and Belgian Waterways; Southeast Asia’s Mekong River; Africa’s Chobe River; Egypt’s Nile River and Colombia’s Magdalena River (2024).Co-founded and led by pioneering river cruise executives Rudi Schreiner and Kristin Karst, the company is renowned for its extraordinarily warm and welcoming crew; innovative and sustainable ship design; its wellness activities including a wide choice of included small group shore excursions featuring biking and hiking options; and its award-winning, locally sourced cuisine with complimentary fine wine. Modern, spacious and tastefully decorated, most ships welcome an average of just 150 guests and feature onboard amenities such as a stunning Main Lounge, specialty Chef’s Table restaurant, hair and massage salons, a Sun Deck walking track with heated outdoor swimming pools with swim-up bars. AmaWaterways leads the river cruise industry in innovation highlighted with the launch of the revolutionary AmaMagna, and the introduction of the history-making Seven River Journey itineraries. The company also offers a variety of themed sailings and brand relationships, with sailings geared towards active travellers and families as well as group and charter options.

With the highest-rated ships in Europe according to the third edition of Berlitz: River Cruising in Europe & the USA, AmaWaterways has received countless honours and accolades including Travel + Leisure’s 2020 World’s Best Award for “Best River Cruise Line” and Departures’ 2020 Legend Award for “Best Luxury Cruising Experiences This Year.” In addition, 20 ships in AmaWaterways’ European fleet have received the prestigious Green Award certification for industry-leading safety, quality and environmental performance.

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Aimee Boschier, Marketing Executive & Augustus Lonsdale, Head of Commercial & Marketing

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