Guildford, UK - (Jul. 22, 2020) -

Early Launch of Popular Programme Gives Agents Added Opportunity to Earn Complimentary Luxury River Cruise

AmaWaterways today announced the highly anticipated return of its popular Sell Five, Sail Free booking incentive-six months ahead of previous annual launches-giving its valued travel partners more time to earn a much-needed river cruise holiday. Travel agents who book five new FIT bookings between 22 July 2020 and 31 December 2021 will earn a complimentary seven-night AmaWaterways river cruise for themselves and a companion. As an added bonus this year, agents who make 10 or more new FIT bookings will have the opportunity to be among the first guests to sail on board the spectacular AmaDahlia, debuting on Egypt’s Nile River in September 2021.

Jamie Loizou, Managing Director commented “We recognise that it has been a tough few months for our travel partners. Despite that, our 2021 and 2022 sales are strong, with June in particular seeing our highest ever sales for future bookings. As a 100% trade focused business, the travel trade is fundamental to our success and the early launch of our ‘Sell five, Sail free’ incentive is our way of showing how much we appreciate their support. We look forward to welcoming them back on-board soon.”

As an added incentive for guests to book before 30 September 2020, AmaWaterways recently launched their Free Air promotion on select 2021 sailings.

With AmaWaterways’ Sell Five, Sail Free programme, travel agents who make five qualifying new FIT bookings between 15 July 2020 and 31 December 2021 will receive a complimentary double occupancy stateroom on a seven-night cruise through Europe or Asia in 2021 or 2022. With a minimum of 10 bookings, agents will earn a free cruise aboard their choice of the award-winning AmaMagna cruising the Danube or the new AmaDahlia, sailing through Egypt’s ancient wonders.

Launching in September 2021, AmaDahlia will transport guests to ancient times on the legendary Nile River, where they will uncover the storied treasures that have shaped Egypt’s past and influence its future. In true AmaWaterways tradition, travellers will enjoy exquisite cuisine, warm service, expertly guided tours and elegantly appointed staterooms on board the intimate 68-guest AmaDahlia. Most staterooms will boast AmaWaterways’ signature twin balconies, featuring both a French and outside balcony, allowing guests to marvel at the region’s romantic desert hills, lush oases and ancient colonnaded temples.

Visit AmaWaterways’ Travel Agent Portal at for full terms and conditions.

Follow AmaWaterways on Facebook at, and Twitter

For further information:

Emma Waddell

Tel: 07545 190887

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